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Let's work together
Free Fall Guys
Fall Guys, the most played game during the pandemic, had some big news to share: The game was finally going to become free to play and we needed to do something big to bring the community together once again.
So we brought together The Jelly Bean and Diogo Defante to spread the news. A campaign made of 13 comedy skits where both interact with each other in the most funniest situations to break all the gaming community's expectations and make them download the game. these videos were responsible for launching the Brazilian Fall guys TikTok account, which went from zero to 100k followers during the campaign.
/insight
/ideia
for Epic Games
/ art direction, campaing concept
Amanda Peccini, creative art director based in São Paulo but born and raised in Rio de Janeiro.
Worked with brands like Youtube, Itaú, Fanta, EpicGames, OBoticário and more.
About me? We can talk about my caramel dog called Farofa, about how I love video games but play horribly every one of them, or how I love to dance no matter what kind of music is playing.
Currently at DPZ
Former Druid Creative,
Lew Lara & Ogilvy
Cannes Lions
2x bronze
5x shortlist
Clio Awards
2x gold
3x silver
2x bronze
The One Show
1x gold
2x silver
2x merit
Effie Awards
2x silver
2x bronze
MMA Smarties
1x grandprix
2x gold
6x silver
3x bronze
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